Teddy Ten

The Max Mara Teddy Bear Coat is turning ten! Designed in 2013, the unsurpassed must-have was inspired by a Max Mara archival garment from the 80s. Its abundant volume made it an instant hit, worn and sought after by stars and celebrities. The magical combination of glamour and playfulness of its silhouette and exquisite fabric has made the icon coat not only a fashion favorite but also a versatile wardrobe essential.

Teddy Ten Pop-Up Store Collection

We cordially invite you to visit us at Breeze Nan Shan to discover the Sparking Teddy Bear Coat. It is available in two color options: camel and white. Additionally, we exclusively offer limited edition Wegman T-shirts, Teddy handbags, Teddy phone cases, Teddy footwear, tote bags, and silk scarves.

Teddy Ten Pop-Up Store

Period: Oct 1 - Nov 12, 2023
Venue: Breeze Nan Shan 1F
Details: Visit Breeze Nan Shan 1F and take a photo at any one of the Max Mara Teddy Ten pop-up photo spots, and then upload it to Instagram with a public setting (both posts and stories are acceptable) while using the hashtags: @maxmara #maxmara #MaxMaraTeddyTen, will be eligible to redeem an exquisite gift at Max Mara Breeze Nan Shan counter. Available while stocks last.

Max Mara’s Teddy Bear Coat has become a beloved choice among celebrities in the past decade, counting style icons such as Lili Reinhart, Zoey Deutch, Kate Mara, Carolyn Murphy, Elizabeth Debicki, Gemma Chan.